According to TechCrunch, Facebook is cleaning up the fake Likes found on Business pages. Facebook representatives stated less than 1% of the Likes should be removed. The TechCrunch story suggests there are pages losing much more than the 1%.
Considering the drop in FB stock value, the company needs to do something regarding ads and ad integrity. Cleaning up the Likes is a good start.
Considering the drop in FB stock value, the company needs to do something regarding ads and ad integrity. Cleaning up the Likes is a good start.